MLA Library Marketing Special Interest Group
LIBRARIAN BLOGS AND WEB SITES
Book Review-The Accidental Library Marketer
RefGirl Susan Fowler's Blog. Check out her piece on systematic reviews.
Information Bridges International Judith Siess' Web Site
The One-Person Library Blog Plus (not just for OPLs anymore)(founder Judith Siess)
MARKETING LINKS
Library Journal Article on (Self) Marketing
Impact: SLA Leadership & Management Blog
Read the entry, "Aligning for Leadership"!
Marketing Your Library
Web Site Description: "In this 12-part series, Lisa A. Ennis discusses how librarians can bring the library and its services much closer to the people who need them, making them aware of the services it can provide and, in turn, making the librarian's role a more fulfilling one." Access requires free registration.
Marketing Treasures (free electronic newsletter from Chris Olson)
Quantum
Web Site Description: Quantum2 is an innovative skills development program provided free of charge by the Information Professional Development Group at Thomson Scientific. The program is designed to help information professionals expand their services and improve the flow of information within their organizations. It is more complete than other programs, offering a wide array of hands-on training and skills development to help information and knowledge workers evolve professionally and gain support from decision makers in their organizations.
Mindy adds: Resources include white papers, e-books, web courses, case studies and management tools.
Free Marketing Resources from Gale
Harvard Business School Marketing Topics
Know This (marketing web site)
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Updated 22 October 2009